BetterMe Labels

When I began working with BetterMe Dietary Supplements, they had labels created for three test products. These initial designs were a bit too plain and didn’t stand out on the shelf. I was asked to work with the brand’s founder and sales team to create a new design scheme for all current and future products. The main goals were to create something colorful and something that could be duplicated and tweaked so that the product line would be identifiable while each product would stand out from the others.