ShopBetterMe Store

After completing initial branding work and a product brochure for BetterMe, I was asked to redesign their e-commerce store at ShopBetterMe.com. The store had been live with an old design, but hadn’t generated a lot of traffic or sales. I chose a more modern and responsive theme for the store and worked with a small team at BetterMe to implement custom code and create design assets to use throughout. As a result of this re-design and a marketing push that I oversaw, the store traffic and sales increased from nearly zero to numbers well into the thousands for both monthly sessions and monthly revenue.